Does Groupon Have a Future
Groupon shares have hit an all-time low of $3.25 today after missing their revenue projections.
So what happened? Have we gotten tired of spa discounts? Did most Grouponers realize that it’s an impulse buy; a deal too good to pass up only to let their Groupons expire going unused? Are daily email offerings too frequent, causing us to simply delete them from our inbox? Did we get greedy and sign up for too many deal-of-the-day websites and get burnt out? Time will tell, but it does seem like the shine has worn off.
Here’s an article published on www.businessinsider.com that provides a little more detail: http://www.businessinsider.com/groupon-earnings-preview-2012-11